Eyewear brand Warby Parker unveiled a fun new collaboration with one of the internet's favorite cool girls, Emma Chamberlain.
This collaboration is a full-circle moment for Emma. Seven years ago in San Francisco, Emma and her dad, one of the closest people to her, stepped into Warby Parker’s Hayes Valley store and left with matching glasses. She’s been a Warby Parker wearer ever since. Now, they’ve linked up to reimagine three of her most beloved frames (Durand, Lonnie, and Braswell) in new hues hand-selected by Emma.
The collection, starting at $95, showcases a refined aesthetic. Vibrant colors dominate the limited-edition frames, including Cherry Pepper, Crystal Fern, and Toasted Sesame. Warby Parker's commitment to premium materials remains intact, ensuring both style and substance.
Complementing the frames, each purchase includes a limited-edition lens cloth, insert card, and frame box adorned with illustrations of Emma's preferred animal—pigeons. The avian motifs are inspired by Emma's daily wardrobe choices, translating seamlessly into the collaboration's creative shoot.
The limited-edition frames are available now in Warby Parker retail locations in Los Angeles and online. This partnership combines Warby Parker's established reputation in eyewear with Emma Chamberlain's influential style, creating a unique offering for discerning consumers seeking a blend of sophistication and contemporary flair.
Comments